BeSingularity: Sales, Skills, and Serious Impact
Location:
Addis Ababa, Ethiopia
Sector:
Services
The Challenge
There’s a skills gap, a gender gap, and a major opportunity gap.
Workforce of the future
Impact that scales
The innovation
Hands-on sales training that meets real-world needs.
The team around founder and CEO Beza Ayalew Sharew, composed primarily of young women, is redefining what early career success looks like in Ethiopia. BeSingularity provides targeted, practical sales training to entry-level job seekers—particularly young women—meeting the growing demand for skilled sales professionals across sectors like FMCG, digital services, and professional services. Through job placements, sales outsourcing solutions and consultancy services, the company helps businesses grow while unlocking opportunities for thousands of unemployed young people.
The Standout
Flipping the script on youth unemployment.
Since 2020, BeSingularity has trained over 10,000 young people and placed more than 4,000 in sales roles – with over 57% of placements being women.
Through a rapid 3-day in-house training program, job seekers gain practical, market-ready sales skills tailored to Ethiopia’s growing industries. Businesses, in turn, can benefit from a flexible outsourcing model that allows them to scale their sales efforts quickly and affordably – without the overhead of permanent hires. And with a built-in replacement guarantee for employers, BeSingularity ensures continuity and reliability from day one.
With a strong focus on gender equality and inclusive growth, BeSingularity isn’t just filling jobs – it’s transforming the sales landscape and empowering the next generation of Ethiopian professionals.
EMPLOY & EMPOWER
Key Facts
Venture impact
Economics
- Sustainable income and financial independence through entry-level sales jobs
- Boosting employability via targeted skills training tackling high unemployment rates
- Driving business growth through ready-to-hire sales talent
Social
- Reducing poverty through focus on youth and female employment
- Closing the gender gap with 65% female trainees and 55% female placements
- Empowering underserved groups through accessible career pathways
Venture
Meet the Founder
Beza Ayalew Sharew
Founder and CEO of BeSingularity
Beza brings over a decade of experience in e-commerce, fintech, and digital marketing, grounded in her background as an engineer. Passionate about inclusive employment, she founded BeSingularity to bridge Ethiopia’s youth and gender employment gap and to connect companies with the talent they’re missing. Today, she leads a predominantly female team building scalable, sales-focused job solutions for the next generation of sales professionals.
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